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19.12.13 / Uncategorized / Author: / Comments Off
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High density urethane signs may seem like an expensive, highly-advanced material to use for your business, but they could actually save you money. High density urethane was originally created by NASA to provide insulation in space, however, it has good use on earth for business owners who are looking for a sturdy, yet affordable material to provide advertisement for their business. This durable and dependable product has had many satisfied customers. Most business and homeowners will only need to purchase one sign, because they are so durable and long-lasting. 

High density urethane signs are convenient and ideal because they can be sawed, sanded, carved, and drilled into for easy installation. Many business owners appreciate this flexibility when it comes to creating a sign for their business. Furthermore, high density urethane signs do not absorb moisture. This increases the longevity of any given sign because without moisture, the signs do not rot,meizitang botanical slimming pill in indana, crack,meizitang botanical slimming pill in indana, or warp over time, even during inclement weather. That doesn’t mean that the sign will not eventually break down over time. However, this process will take much longer than other materials, such as wood. 

This material is also very flexible,meizitang botanical slimming pill in indana, meaning it can be customized and manipulated with different textures. It can be a good alternative to other materials,meizitang botanical slimming pill in indana, including wood, clay, plastic, or metal. Once the sign has been customized and made, the business owner need not worry about a rough installation because this is a lightweight material. 

Despite the many advantages, such signs do have some disadvantages. Although being lightweight is an advantage in many instances, this also works as a disadvantages. This lightweight material tends to bend,meizitang botanical slimming pill in indana, shake, or flap when exposed to high winds. However, the best solution to this is to simply use a good anchor and heavy material to place the sign so that it does not move in the event of high winds. Luckily, this is the only disadvantage. It does not take much effort to make these signs last for a very long time. 

High density urethane signs are not exclusive to businesses. Many homeowners will design and purchase a sign to add a little extra flair to the front of their home. And because they last so long, most homes will only need one sign during their lifetimes. As an added advantage, high density urethane signs are more affordable than any other options because it is a synthetic material.
High Density Urethane Signs – Better Than Wood

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25.09.13 / Uncategorized / Author: / Comments Off
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Out of Sight; Out of Mind; Out of Business

�4 reasons to look at contacting your customers on a monthly basis.

This article addresses those who don�t have a monthly contact process with your customer base,meizitang botanical slimming pill in indana. Call this contact process a newsletter or whatever you want,meizitang botanical slimming pill in indana. You need monthly contact with your customers.

Your current and future success depends on the ability to keep in contact with your customers. I will give you four reasons why you should start now a monthly contact program with your customers.

You might object. �It�s a great idea but�
I don�t have time to make this work,meizitang botanical slimming pill in indana;
I �m too busy running my business;
I would rather buy ads and pray they work;
My customers are different. They wouldn�t read it,meizitang botanical slimming pill in indana;
I �m comfortable chasing after new customers�.

Monthly contact with your customers is not just another �thing� you should do in your business. Monthly contacts with your customers should be the corner-stone of the way you do business. If your customers don�t hear from you, you are gone from their mind. Eventually you are out of business.

See if any of these reasons inspires you to start contacting your customers every month.

It�s Cheaper to Work with Existing Customers

You already know the statistic�it�s 10 times cheaper to work with your existing customer base than chase after new customers. Let�s break that down. Let�s say you spend $10,000 on advertising costs for items like network meetings, yellow pages, ads, brochures, etc. If in a given year you get 100 new customers, then it means that every new customer cost you $100 in advertising costs.

Each new prospect takes 3-4 contacts before they become a customer. If your time is worth $50 per hour that means that each new customer is costing you another $200 in your time.

What about the time you waste sorting out prospects from tire kickers? How much time is wasted on tire kickers that produce no results? If you offer first time customers discounts or special coupons, how much money are you giving away to make them your customer?

You can do your own numbers. The bottom line for many businesses is they are lucky to make any profit on a customer�s first purchase.

If your customers don�t hear from you, you will not be on their mind!

Existing Customers Are an Easier Sell

You know from personal experience that a potential prospect is much harder to sell than one of your current customers,meizitang botanical slimming pill in indana.

The fact is simple. Once a prospect has become a customer, they cross over an invisible line that says, �I trust you.� �I like you.� �I believe in your company.� Statistics show that a person who has bought from you once is thirty percent more likely to buy from you again.

If your work day was filled with �easy sales,� how would that affect your time and your energy? When you�ve had a day of easy sales, hasn�t everything seemed better?

If your customers don�t hear from you, you are not on their mind when they go to make a purchase.

Customer Referrals�Advertising You Cannot Buy!

Have you ever received a referral like this from a friend? �Yes, I got a refrigerator from Smith�s Appliance store about five years ago. It worked fine. I�m not sure if they are still in business.� How likely would you be to use that referral to search out a solution to your refrigerator problem?

Once customers have experienced your product and your service, they are now great candidates for providing customer referrals. They have first hand experience with your product or service. They will now recommend you to their friends.

This is free advertising, and it�s the most powerful advertising you can use. But if your customers have not heard from you, you are no longer on their mind!

Your Competitors are Contacting Your Customers

Just because your clients were your customers once, there is no guarantee they will be forever. In fact, customer loyalty in the past several years has dropped, even for well known companies.

Your customers are learning every day about new buying options. These may be online options, mail order options, or special niche stores. More and more customers are exercising their buying options.

If you are not contacting your customer base, your competitors are. Listen to the radio, the TV, watch the ads in the paper, or check online. Every day, the average person is getting 3,000 messages to buy things. How long do you think it will take before your customer begins to take advantage of offers being made by your competitors?

Your customers may not be hearing from you. You can be sure they are hearing from your competitors.

Conclusion.

Starting a monthly contact process with your customers is not just another business strategy. It�s a different way of operating your business. It will save you dollars; it will increase your profits; it will make your work easier. It will create a much stronger business for your future. I hope this article has inspired you to start your own monthly customer contact program.

If you want more practical details about how to create your own monthly contact program and make it effective with your customers, e-mail me Al@successfulmarketingtools with the subject line �Monthly Contact Report.� I will send you a free report that shows you practical details about this marketing strategy.

Copyright Al Hanzal, 2005. All Rights Reserved

Hanzal Enterprises, Inc.

4191 Granite Court

Eagan, Minnesota 55123

651-485-3340